Oveem is an online shopping and delivery platform for fresh fruits and vegetables, designed to meet the high demands of the Nigerian consuming society and minimize the traffic gridlocks experienced by regular shoppers who go to physical/local shops to do their daily/weekly fruits and veggies shopping.
The site is supposed to make you feel like you are at a great farmers market, except online. The website shows eight categories of fruits and vegetables, as well as salads and smoothies and promises to deliver within 24 hours.
Oveem currently delivers to these areas in Lagos: Apapa, Ikeja, Ikoyi, Isolo, Victoria Island, Lagos Island, Lekki, Surulere and Yaba. In addition to the online grocery store, the company also provides choice recipes of healthy meals. Oveem will not be the first attempt at delivering fruits and vegetables in Nigeria.
A site called MHQ launched in 2012 to sell fundamental household items as well as pepper, onions and rodo. Despite the number of physical stores available in Nigeria, Oveem founders, Josiah Uma and Mike Okunonke, believe the service has a unique appeal, that is, the fact that it is an online store, that offers customers the flexibility and comfort of shopping on the go, and then delivers all shopped items in the best hygienic condition.
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